In this new digital age, your nonprofit needs to become savvy in brand development and leveraging that brand to promote your cause to attract new prospective followers and donors while engaging your present ones in the goals of your not-for-profit. One way to leverage your brand is by using your social networks to both connect with followers and showcase your efforts. Social media and other online strategies allow an organization to build up a strong brand with a small budget. This webinar will show you how to become a master at brand development, leveraging, and engagement while on a shoestring budget.

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ABOUT THE TRAINER

Robin L. Cabral, MA, CFRE is the fundraising coach and consultant who provides value-added interim “hands-on” remote and coaching support with razor-sharp monthly result objectives and benchmarked deliverables. Her global reach spans from centers in both the United States and Australia and to countries in-between. With her over 25 years of experience, she has raised millions of dollars for small to mid-sized organizations and she focuses her coaching experiences on the GROWing people, performance, and purpose model used by Performance Consultants International. She serves as a sounding board, change agent, and extra staff person for those new to fundraising, wanting to excel in their fundraising job or role, or advance in their career. She serves both fundraising professionals and executive directors alike.